Do you have a blue checkmark icon on your profile? Granted that you are already streaming your music on Spotify, If your artist profile (or “discography page”) doesn’t have at least 250 followers on Spotify, Let’s change that!
What do I get once I’m “verified?”
Once you’re verified on Spotify, you can:
• Merge your artist discography page with your user profile
• Share playlists directly with your fans
• Add custom art and descriptions to playlists (including links)
• Update your artist profile image directly from the Fan Insights interface
• Access analytics with Fan Insights
• Start applying for Spotify curated playlists
It’s possible to get your music onto playlists without being a verified artist on
Spotify, but having that little blue checkmark on your profile will really help you in
your efforts to be taken seriously on the platform and get the attention of Spotify
playlist curators. In order to be verified, you need at least 250 followers of your artist
discography page (NOT your personal Spotify account).
** The importance of getting your Spotify account in order is to hopefully get on the road to capturing noted success such as artist Perrin Lamb.. When CD Baby artist Perrin Lamb got a song placed on the “Your Favorite Coffeehouse” playlist (curated by their in-house editorial team) has over 2 million followers playlist in 2015, he earned almost $60k from just that one song on the platform.
Step 1 : Set a verification goal
What’s your timeline for acquiring 250 followers? Two weeks? Three months? It’ll be different for
every artist, but it’s worth setting a goal for yourself so you’ll know how and when to focus your
promotion energies on building your Spotify following.
Step 2: Prep Your Website:
- Prepare your website by Embedding the Spotify Follow Button on your website’s homepage so visitors can follow you on Spotify without having to leave the page they’re on.
- Create a Spotify-centric page on your website where you’ve embedded a Spotify player (for your latest album, single, or playlist) AND a Spotify Follow Button. To do so, click the ellipses
next to any song, album, or playlist on Spotify and select “copy embed code.” Paste that code into any HTML page. (Depending on your web service, tou may have to follow the instructions for embedding html into your website)
- Integrate a Spotify Play Button
into your site as well to encourage visitors to start engaging with your music right away (again, without having to leave your website).
Step 3: Ask your fans to follow you on Spotify
Perhaps it goes without saying, but the most important thing you can do to get more people to
follow your music on Spotify is… ask people to follow your music on Spotify!
1. Ask your fans on social media to follow you on Spotify, and send them to the Spotify page you
created on your website. This page will have everything they need to take action and engage
with your music on Spotify, while you still control the experience from YOUR website. Be sure
to explain why it’s important that you reach that 250-follower threshold, and how a “Follow” on
Spotify is one of the best ways to show support for the artists they love on that platform.
2. Send an email newsletter with a call- to- action asking fans to follow you on Spotify. Again, be
sure to tell them why it’s important, and then link them to the Spotify page on your website.
3. Link to the Spotify-centric page on your website (at least for the duration of your campaign to
get to 250 followers) from your YouTube video descriptions, Twitter bio, the “about” section of
your band’s Facebook page, Instagram bio, and more.
4. Tell your fans at shows to get out their phones and follow you on Spotify.
5. Consider digital advertising via Facebook, YouTube, or Google to attract additional followers.
6. Encourage your fans to share playlists containing your music with their friends.
7. Encourage followers of your personal profile to also follow your artist discography page.
NEW PLAYLISTS ARE COMING TO A.V.A LIVE RADIO & JACQUELINE JAX...
Are you on Spotify? Here's how to be included in my personal playlists.
1) Go to Both ACCOUNTS and click follow so WE can follow you back and review your work to add it to my upcoming playlists.
Step 4: Verify your Spotify account!
When you have 250 followers, go HERE to merge your user profile with your artist discography
As mentioned above, once you’re verified, your discography page will get that little blue
checkmark, you’ll be able to change your artist image, and you’ll be able to brand your playlists
with custom art and descriptions, plus share those playlists and your listening habits with your fans.
Perhaps most importantly, there’ll be an automatic notification sent to your followers whenever
you release new music on Spotify.
Need more info: https://artists.spotify.com/faq/verification