Secrets of success



After you have selected which social media platforms your going to focus on and you have decided on a strategy, this video will help you move the needle forward. Remember you should be in this for the long game so todays strategy focuses on 3 things you need to consistently do to keep building your community.


1. Learn how to tell a compelling Brand Story on video.

- Live stream more often
- Consistent introductions to your audience
- Stay close to your brand message
- Having a Youtube intro that conveys a message


2. Stay in Constant Contact

Keep in constant contact with your peeps by offering value that enriches their lives in some way. If you learn how to provide value with everything you do you’ll consistently gain followers and build better relationships with the ones you have.


What do I mean by value?

Value on social media is defined by something that the people who follow you want to see in their news feed and would come back to your page for.

The importance of understanding your micro-niche and staying really connected to your listeners and clients is paramount in your success.

Constant Contact means that you post regularly, not sporadically. If people like you, they will come to expect consistency and if your not providing it, it’s easy for people to drift. Stay in touch even if you aren't going to make a deadline on time and make that hurdle part of the story telling process. Getting though the hardships bring us together. You don't want to sound negative but by letting people know what's happening behind the scenes, they will stay close and support you more often.

Get a strategy together and stick with it.

Decide on what kind of things your going to focus on, keep people noticed and stick to the plan to see it through. Even if it takes longer than expected, be accountable by letting people know and sharing the story as you go along.

Social media means you are expected to be social so enjoy the platforms your on and utilize the fun tools these platforms are giving you.


3. Learn how to Utilizing Analytics and Reporting

Your social media pages, newsletter and website should be set up to provide you with defining analytics so you can see what's happening and chart your progress.

Write down what works as you implement different strategies and experiment with content. Your track record will speak volumes about your followers and the types of things they like to see from you. This will also tell you more about what kind of content works for YOU on a particular page.

A personal selfie with just one subject and a blue filter with a personally inspiring message may gain you more likes than todays bowl of cereal. Also note down what hashtags you used to see a clear pattern of what's working to grow your following on any platform.


Hope you enjoyed this weeks Secrets of Success video and the bonus content I provided you in our members only website. 

This video is day 5 of my 7 days of success series on A.V.A Live Radio.


Jacqueline Jax
Host of A.V.A Live Radio
Creator of the Music Marketing insider

Secret's Of Success : Knowing When To Get Your Game On

"There's no loosing, only learning. There's no failure only opportunity, and there's no problems only solutions"


  1. Fear: 
    To get in the game you have to be willing to fail. If your not moving forward because your afraid to fail, then you'll never experience the big wins. Getting things wrong is just as important as getting them right. I learn more from what didn't work because that helps you shape your direction. People who are successful typically find the greatest successes from getting to know what they are great at but you can't discover that truly without letting go of fear of failure. 
  2. Get Your Game On:
    What are you waiting for? Jump in today. Get out a sheet of paper and start writing a plan. Give yourself a 48 hour goal right now. Even if it's just to learn what you don't know so you can figure out what you need to do to get your game on, that's a step in the right direction.  Challenge yourself to get in the game today, don't wait for a time that may never come. 
  3. Know when to move on:
    If keeping going means you have to cause physical or mental damage to yourself, then move on to another plan. Successes are mostly found through problem solving. First you have to believe in your self and have the passion for what your doing so that there's value in the struggle for you. Then you try out ideas and attack the hurdles along the way. Some you'll be able to climb right over and some you'll have to eventually walk around them a different way but knowing when to make that decision to move in a different direction in order to achieve the same goal is a mentality learned with experience. 
  4. Learn from the mistakes:
    You learn so much more from your mistakes. There's no such thing as absolute failure.  "Not Trying" at all is the only huge way to officially fail. Each time something doesn't work out, define that as something that doesn't work and examine that lesson for answers.
    Take something simple like launching an email list. Take your first 100 people and send them an email. If they don't open it or they unsubscribe look at the title and content objectively. There is so much you could learn from something that doesn't get the reaction it was hoping for. Examine all those details like title and content. Look at who's on your list and see if those people are even a good fit for the content you shared. There's so much to learn from a try and fail. Use that opportunity to become much more knowledgable and move forward right away. Take yourself for a run and then jump back into the game!

Those are my top 4 ways to Get Your Game on. I hope you enjoyed the video. Please share it with your friends, leave me a comment below about what you learned from a failure and go watch Secret's of success Episodes 1, 2, 3.