Instagram threw the world of influencers into tizzy this week when it announced that it may no longer publicly display how many likes each post gets. Some Canadians get to be the guinea pigs, but this initiative has a chance to go systemwide.
The real question has become a focus of all influencers and brands and that is what did the likes actually tell us about the content being pushed?
In the month since Spotify announced plans to spend up to $500 million on podcasting, it’s homed in on exclusive content plans, hinted at ongoing work to improve discovery, and broadly started to construct a picture of how it views the future of podcasts. Also what would it be like to be able to discover new music and podcasts that you are guaranteed to enjoy.